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Portfolio - Pendred Crop Hydration & water Systems
Original logo before refreshing

Corporate ID & brand development

Norman Pendred and company -
A leading engineering company making crop rehydration systems for the food and agricultural industry. A sister company H2O, has developed innovative portable water carts for supermarkets and floral markets.etc.

The brief: Reinvent existing logo - (above) design marketing literature to explain the science and its effectiveness. Underline the engineering excellence.

Solution: Specialised recutting of the logo whilst retaining its identity was to make it more readable and contemporary, stylish and typographically correct. Air circulation graphic and succinct copywriting to explain the science with beautiful photography.

Generic folder with numerous inserts are used. Exhibition and van livery also supplied. The logo H2O2GO, was developed for the water carts with literature and exhibition graphics.

Logos and brand development,
Marketing literature
Van livery
Liveried Clothing